Rachel Brown

Everlane Alums Give Mineral Sunscreen A Luxury Skincare Twist At New Brand Good Weather Skin
For most of its nearly century-long history, mineral sunscreen has often been considered an objectionable, utilitarian basic rather than an aspirational totem, but new brand Good Weather Skin is giving it a modern-day makeover to change that....

K-Beauty Brand Yepoda Secures Series B Funding, Debuts In Retail At Sephora Europe
Yepoda, the fast-growing K-Beauty brand, has landed series B funding to support retail distribution, global expansion and product development. Verlinvest, the Brussels-based evergreen investment firm established 30 years ago by...

Subtl Rebrands For Time-Pressed Older Millennials Interested In No-Fuss Beauty
Six years since Rachel Reid launched Subtl with stackable products she could squeeze into a tiny cross-body bag for refreshing her makeup in the morning after she spent the night at her boyfriend’s house, a...

NIQ Projects Indie Beauty Will Continue To Eat Into Conglomerate Market Share
The indie beauty insurgency is far from done, according to NielsenIQ. For the 52 weeks ended Jan 25, the consumer intelligence firm estimates the growth rate of indie beauty brands was more than double the growth rate...

What Private Equity’s Big Deal Energy Means For Emerging Beauty Brands And Consumers
Private equity firms, backers of some of the hottest brands in beauty, including Summer Fridays, DIBS Beauty, Rare Beauty and Makeup by Mario, have become the dominant player in beauty transactions. According to Megamarket...

Miami’s Sought-After Skin Savant Amy Peterson Launches Power-Packed Brand Lenox And Sixteenth
For Miami glitterati, Amy Peterson has become a skincare hero. In her 5,000-square-foot, 13-room namesake aesthetics office in the heart of South Beach, there are 16 machines to plump, freeze, burn and smooth the skin, from the...

Gen Alpha Brand TBH’s Focused, Data-Driven Approach To Converting A Target Rejection Into A Distribution Deal
Founder Risa Barash’s quarter-century of experience building children’s brand Fairy Tale Hair Care’s distribution at chains such as Meijer, Hy-Vee, Walmart, CVS, Ulta Beauty and Target, where she’s watched insurgent brands come and go, convinced...