Noto Botanics Set To Stretch Into Retail As Its Sales Soar At Wholesale

“I’ve never been satisfied with doing one thing, to my detriment sometimes, but it’s also something I’m proud of,” says Gloria Noto, makeup artist and founder of Noto Botanics. “I want to make things that I’m inspired...

Love, Sylvie Breaks The Fragrance Subscription Mold By Delivering A Different Trio Of Scents Every Season

Thirty U.S. perfume houses rebuffed Kristen Dumbeck, who was soliciting their help to make fragrances for Love, Sylvie, her seasonal subscription startup releasing three scents four times a year. They determined the mininums were too small, development...

Moon Juice’s Amanda Chantal Bacon On Shaking Off Haters, Staying Out Of The Influencer Fray And Winding Up At Malls In Middle America

In a peer group of very cool wellness brands, Moon Juice may be the coolest. It’s also been cool to poke fun at Moon Juice and its founder, Amanda Chantal Bacon. Much of the folderol was...

Meet The Brand Reimagining The Self-Tanning Category As Everyday Safe Sun Care

While Morgan and Daniel Ioffe were honeymooning in Hawaii last year, Daniel forgot to apply sunscreen to the backs of his legs, and they got scorched during a surfing excursion. To soothe her husband’s charred skin, Morgan headed...

Vitruvi’s Dynamic Skincare Merges DIY And Customization Trends For The Most Millennial Beauty Mashup Ever

People aren’t defined by one thing. Vitruvi doesn’t believe their skincare should be either. The essential oil specialist has introduced Dynamic Skincare, a customization concept handing control over products to customers by providing them the tools to...

How Lauren Napier Is Promoting Black Women-Owned Luxury Brands This Holiday Season

Lauren Napier has brought together 10 black women-owned beauty, fashion and lifestyle brands for a giveaway of more than $1,000 worth of covetable goods, including a Monrowe hat and set of Marie Hunter Beauty lipsticks, to...