Brands

The Anti-Rogaine: Cria Addresses Hair Loss With Health And Wellness In Mind
There’s no shame in hair loss, according to Shubhra Sharma, co-owner of Cria Hair and a former gender studies professor, but there’s no shame in doing something about it from a wellness perspective either. “We don’t say...

A Wellness Product That Encourages Healthy Eating? Sign Us Up
Sara Bumby has a stubborn sweet tooth. For the longest time, candy and cupcakes weren’t safe from it, especially in the office. “Candy was a line item in our books, and it was not good,” says the founder...

How L’Oréal And Estée Lauder Are Maneuvering To Seal Indie Brand Deals
Beauty industry whales are trying to figure out how to best catch minnows. L’Oréal and Estée Lauder are adjusting their organizational structures to adroitly identify and acquire rising indie beauty brands, jump on digital innovation in a segment moving...

European Brands Look To Indie Beauty Expo New York As A Launchpad Into The U.S. Market
Indie beauty is truly a global movement, and that’s never been more evident than at this year’s Indie Beauty Expo New York. The trade show, held Aug. 22 to 23 at Pier 36 in Manhattan, features a...

Beauty Entrepreneurs Share Lessons They Learned In The First Year Of Their Businesses
Ask beauty entrepreneurs to divulge the biggest lessons they learned in their initial year of business, and they’ll undoubtedly respond that they can’t possibly choose just one. “That time is a humbling whirlwind of transformation,” says Sarah Biggers,...

Up, Up And Away: Publisher Nader Naeymi-Rad Charts Beauty Independent’s Expansion
One year on and Beauty Independent keeps gaining altitude, and Nader Naeymi-Rad couldn’t be more pleased. Naeymi-Rad is co-founder (along with Jillian Wright) of the Indie Beauty Media Group, Beauty Independent’s parent...