Brands

Palermo Body’s Jessica Morelli Celebrates The Holidays By Joining Forces With Fellow Founders
Palermo Body founder Jessica Morelli isn’t spending the holidays alone. She’s in the company of fellow entrepreneurs, who she’s teamed up with to create gifts. Morelli assembled three kits — Pure Rituals Kit, Coffee Culture Kit and...

Nicole Rechelbacher Keeps Intelligent Nutrients At The Forefront Of Environmental Stewardship
Nicole Rechelbacher has an impressive legacy to live up to. Her father Horst Rechelbacher established Aveda in 1978 and the idea that natural products have a place in professional haircare. Before selling Aveda to Estée Lauder nearly two decades...

Southern California Indie Beauty Businesses Scramble To Save Products Amid Wildfires
Beauty companies headquartered in Southern California, an area dense with indie beauty brands and retailers, are confronting the consequences of ongoing wildfires and preparing their businesses for future natural disasters. Flames have scorched at least 200,000 acres over...

Velvet Pops The Cork On Serious Skincare With A Not-So-Serious Attitude
Kate Lee has a dual professional personality. By day, she’s busy crunching numbers to evaluate clinical research as a health informatics analyst. By night, she dreams up beauty product formulas and packaging design for her emerging brand, Velvet,...

Silk Therapeutics Takes Science In A Clean Skincare Direction
Gregory Altman and Rebecca Lacouture, the brainiacs behind Silk Therapeutics, are smarter than Beauty Independent, but we’ll try to summarize their discoveries for simple folks like us. The skincare company founders figured out how to stabilize liquefied silk...

Indie Beauty Media Group Unveils Entrepreneurial Education Platform BeautyX
Indie Beauty Media Group is enhancing its educational programming with the introduction of BeautyX, an evolution of its CONNECT INDIE initiative providing knowledge and resources to beauty entrepreneurs through panel discussions and classes. BeautyX will kick off in...