No Stupid Questions
Cannabis Beauty And Wellness Company Leaders On Where The CBD Market Is Heading
More than two years out from the federal Farm Bill that legalized the hemp trade in the United States and ushered in a beauty industry CBD boom, we wanted to check in with cannabis beauty and wellness brand...
DTC Versus Wholesale: Where Beauty Brands Are Really Selling
In this edition of Beauty Independent’s ongoing series posing questions to beauty entrepreneurs, we ask 25 brand founders and executives: What percentage of your business is direct versus wholesale? Is that the breakdown you want?
When Is An Image A Harmful Lie? Beauty Brands Weigh In On The Great Debate Over Social Media Filters
Huda Beauty founder Huda Kattan has committed to not using filters on her Instagram account and agreed to an advertising rule enacted in the United Kingdom that prohibits misleading filters. The advertising rule...
Unilever Is Excising The Word “Normal” From Beauty Packaging. What Other Words Should Be Excised From Beauty?
Unilever recently announced it would eliminate the word “normal” from its beauty product packaging. In light of the company’s move, we ask 21 beauty brand founders and executives: What word or term do you think should...
When Does Beauty Product Seeding Actually Bear Fruit?
In this edition of Beauty Independent’s ongoing series posing questions to beauty entrepreneurs, we ask 18 founders and executives: How have you changed your approach to seeding product to influencers, makeup artists, hairstylists and other recognizable people to...
What Beauty Brands Think Of Shifts In Retail Business Models
In this edition of Beauty Independent’s ongoing series posing questions to beauty entrepreneurs, we ask 14 retailer and brand founders and executives: Many retailers are moving away from traditional wholesale business models to consignment, revenue-share and other arrangements...
