Knowledge
Is It More Stressful Than Ever To Be An Indie Beauty Brand Founder?
The onset of the pandemic was undoubtedly a stressful period for everybody, including indie beauty brand founders, but the stress hasn’t faded since. As we check in with founders, we hear time and time again just how stressful...
What Investors And Retailers Are Looking For In Today’s Beauty Market
Retailers believe scents will sell this holiday shopping season—and into 2023. “In the same way that maybe five years ago it was all about indie skincare, I think it’s become a bit about indie fragrance,” said Leigh Quilhot, senior...
Is Beauty Consumer Fatigue Setting In?
Data from the firms Spate and Launchmetrics shows online search volume for beauty decreasing. In its daily news roundup, beauty industry trade organization CEW described Spate’s data as revealing that “consumer confidence is...
Founder Lindsay Knaak-Stuart On Why She Said Goodbye To Body Care Brand Meant
Seven years ago, Lindsay Knaak-Stuart spotted a white space that others would later conclude could generate plenty of green. “In 2015, no one was really talking about body care,” she remembers. “It was still Dove body wash and...
Breaking Down Fair Packaging And Labeling Act Basics So Brands Don’t Run Afoul Of The FDA
In the American beauty industry, the responsibility is placed on companies to sell safe beauty products. While beauty brands are largely left to self-regulate–outside of color additives, the law doesn’t require cosmetic...
Interested In Getting Into Cos Bar? Here’s What You Need To Know
Disillusioned by the prevailing department store model with siloed beauty counters, entrepreneur Lily Garfield founded specialty luxury beauty retailer Cos Bar in 1976 to be the complete opposite. “The whole concept with Cos Bar was,...
