A Way To Keep Your Founder-Led Beauty Brand Going? Sell To Another One.
As Elate founder Melodie Reynolds was deliberating whether to extend her makeup business to skincare in 2021, fellow founder Kimiko Foster-West, pregnant with her first child at the time, was deliberating whether to shutter her brand Miiko...
How Can Youthforia Be Saved?
The makeup brand Youthforia is under fire for twice making major inclusivity missteps. First, as influencer Golloria George brought to attention in a TikTok video last year, the initial 15 shades of the brand’s Date Night Skin...
Your Lash Extension Place Wants You Back
In the late 2010s and early 2020s, founder and former CEO Tirzah Shirai’s tale of taking Blinkbar from zero to $30 million in five years was widely circulated on podcasts and in publications, and the Los...
Three Ships Beauty Raises $2.5M To Fuel Its Next Stage Of Growth
Three Ships Beauty has raised $2.5 million in funding to strengthen its team and marketing as it eyes a bigger presence in the United States. The round was led by Thrive Venture Fund,...
Corpus Plays The Long Game To Create A Lasting Luxury Brand
In the story of Baxter of California, the grooming brand’s 2013 sale to L’Oréal is a huge plot line, but founder J.P. Mastey, who launched personal care brand Corpus five years after the sale, thinks there’s...
