
Six Sexy Wellness Launches For Summer Fun
Crushing humidity aside, summer is widely considered the sexiest season. Perhaps it’s the (literal, not figurative) extra vitamin D we get this time of year that provides an energy boost—or at least slays lingering seasonal affective...

Beauty’s Branded Store Revival Is In Full Swing
Beauty brands are taking to the streets with a spate of new stores that help them bypass picky retail buyers and costly digital advertising to magnify their messages and reach shoppers in settings they command.

On Track To Hit $60M In Sales This Year, Beauty Creations Broadens Its Business With Skincare, Stores, Manufacturing And More
Beauty Creations is creating a much broader business universe. Known for affordable makeup priced mostly from $4 to $25, the brand has branched into skincare with an equally affordable nine-piece collection at $5 to $14—and that’s hardly...

How Impressions Of Beauty Helps Turn HBCU Students Into Effective Influencers And Works With Brands
A quarter of gen Z wants to be an influencer, and 65% of the generation is in college. That’s where Impressions of Beauty intersects with gen Zers as they chart their course to social...

New Brand Day+West Resets Skincare For Sensitive Skin With Eco-Conscious And Elegant Products
For two decades, Gabrielle Braden handled national security matters for the United States government, but the human body’s security force—skin—has never been far from her mind, and it couldn’t be. Finding products that suited her highly sensitive skin,...