Can Skincare Shift Away From Promising Immediate Results?

In a The Zoe Report article published last month, beauty journalist Megan McIntyre pronounced that “slow beauty is this year’s answer to skinimalism.” She writes, “The slow skin care movement eschews instant gratification for an...

Why Jordan Samuel Skin Is Sticking With A DTC-First Approach Even As It Falls Out Of Favor

In 2020, nearly seven years after Jordan Samuel Pacitti, a ballet dancer-turned-aesthetician and former Kate Somerville trainer, started Jordan Samuel Skin, the brand branched out from its website for the first time to British...

The Global Wellness Institute Declares 2023 The Year Of Science-Backed, Social And Sensory Wellness Trends

Susie Ellis, chair and CEO of the Global Wellness Institute, opened the organization’s media event at New York City’s Remedy Place on Tuesday by conjuring up the wellness industry of 2019. She described it as “the...

A Guide To Key Certifications And Verifications

Brands are looking for ways to gain credibility and differentiate themselves with the help of third-party certifications and verifications.

Consumers are increasingly well-informed as shoppers. For proof, look no further than the rise of “skintellectuals,” a group of consumers knowledgeable about skincare...

Sliq Is Out To Be A Next-Generation Ecosystem For Textured Hair Content, Products And Services

A quarter century after the launch of NaturallyCurly, Mamy Mbaye and Zainab Sanusi thought the world could use a new go-to textured hair content platform. They created