How Brands Are Joining Forces To Lift Each Other’s Businesses Amid Economic Uncertainty

In this edition of Beauty Independent’s ongoing series posing questions relevant to indie beauty, we ask 12 beauty entrepreneurs: How can emerging brands work to support each other during this rocky economic period?

Brands Get Involved In The Growing Movement To Implement Workplace Menstrual Leave

Natalia Santiesteban-Mosquera, a 40-year-old consultant in Bogotá, Colombia who suffers from uterine fibroids, remembers enduring painful, heavy periods in a cold office that made the experience more agonizing. “It was very uncomfortable to change pads and sometimes clothes...

Minimalist Multipurpose Product Brand Wiley Body Shifts Focus From Babies To The Entire Family

Wiley Body has grown out of its baby phase. The brand started four years ago to market baby personal care products with the aesthetics of millennial parents has shifted its focus to body care for the...

Former Kiehl’s Since 1851 President Chris Salgardo Launches Men’s Skincare Brand Atwater

Chris Salgardo’s beauty industry career includes leadership roles at iconic L’Oréal-owned brands Shu Uemura, Giorgio Armani Beauty and Kiehl’s Since 1851. Most recently, the author of “Manmade: The Essential Skincare and Grooming Reference for Every...

Youth To The People Co-Founder Joe Cloyes Shares Four Important Strategies That Led To L’Oréal Acquiring The Brand

No doubt about it, 2021 was a banner year for clean skincare brand Youth to the People. In August, it rolled out its first out-of-home advertising campaign in five cities. In September, it won Beauty Independent’s Beacon...