
Better For You Wellness Set To Acquire Natural Skincare Brand Mary Louise Cosmetics As It Extends Its Beauty Reach
Better For You Wellness, a special purpose acquisition company or SPAC hunting for plant-based consumer packaged goods brands to purchase along with service providers to support them, is acquiring natural skincare brand Mary Louise Cosmetics....

How Dow Personal Care Is Meeting The Needs Of Indie Beauty Brands And Their Diverse Customer Bases
Dow Personal Care has a long history of supplying ingredients to the personal care industry, where it’s known for its scientific expertise combined with one of the broadest portfolios in the industry More...

SolaWave’s Big $13M First Year—And Its Goal To Create Fully Customizable At-Home Treatments
Many beauty brands were born in the midst of the pandemic that spoke to quarantine beauty habits. SolaWave was one such brand. Launched in September of last year with its $149 Red Light Wand, a sleek rechargeable...

How Beauty Brands And Specialty E-Tailers Can Win In An Online Environment Dominated By Amazon
Although Amazon’s early pandemic reign over commerce appears to be fading a bit, its influence on digital shopping habits remains pervasive. In order to resonate with and reach shoppers in an online environment with such a massive player,...

Adjustments Beauty And Wellness Brands Are Making To Cope With Ongoing Supply Chain Disruption
In this edition of Beauty Independent’s ongoing series posing questions relevant to indie beauty, we ask 23 brand founders and executives: What’s an adjustment you’ve made or plan to make to deal with the supply chain disruption that’s...