
Shiseido-Backed Brand Phyla Brings Acne-Fighting Phages To Sephora
Phages are moving to their next phase—entering Sephora. Phyla, a brand using phages or viruses that infect and kill bacteria to fight acne, is launching exclusively at the beauty specialty retailer and has...

Clean Fragrance Brand Lake & Skye Acquired By Longtime Investor Tru Fragrance
Following a nearly 7-year relationship with Lake & Skye, Tru Beauty & Fragrance has acquired the clean fragrance brand. The incubator behind Le Monde Gourmand, Yellowstone and Wrangler fragrances, which entered private equity firm...

How New CEO Kecia Steelman Can Improve Ulta Beauty’s Business
Ulta Beauty is charging into 2025 under new leadership. Announced on Monday, Dave Kimbell is stepping down as CEO three years after assuming the position and 11 years after starting his tenure...

The Great Drugstore Contraction’s Surprising Upside For Emerging Beauty Brands
Almost a third of pharmacies in the United States closed between 2010 and 2020, according to a recent article in the journal Health Affairs, and retail analytics firm RetailStat estimates there were 3,000...

15 Beauty Brands Forecast 2025 Sales
Last year, we asked indie beauty brand founders to project their 2024 sales—and we received a lot of nos. The rejection reflected founders’ discomfort talking about money, especially at a time when they were uneasy about the state...