
Can Curbside Pickup Be Impactful For Credo, Cos Bar And Bluemercury?
As states across the United States slowly start reopening for business, beauty retail chains are adopting curbside order pickup programs to bring in much-needed brick-and-mortar revenue. Ulta Beauty launched curbside...

A Veteran Buyer On How Indie Beauty Brands Can Win Over Retailers Challenged By The Pandemic
Challenging for indie beauty brands prior to the pandemic, the retail environment is getting exceedingly tougher due to it. Melissa D’Aquila, who spent 11 years as a buyer at Lord & Taylor, the last two dedicated to...

The Primped Pandemic Guy: Men’s Brands See Online Sales Increases
Before the pandemic, beauty entrepreneur Andrew Glass, co-founder of hair removal brand Wakse and founder of skincare brand Non Gender Specific, was more into personal maintenance than your typical guy. During the pandemic, he’s taken it...

Canviiy Strengthens Its Position In The Growing Scalp Health Category By Launching At Target
When Sherrel Sampson started developing Canviiy in 2014, the scalp health category the brand focuses on wasn’t sexy. “It didn’t have much appeal. It was like the red-headed stepchild of the industry,” she says. “I realized there...

Beauty Brand Founders’ Top Time Management And Task Delegation Tips
In this edition of Beauty Independent’s ongoing series posing questions to beauty entrepreneurs, we ask 19 brand founders and executives: What tools help you with time management and task delegation?