Athleisure Beauty Brand Sweat Cosmetics Raises Nearly $260K In Equity Crowdfunding Campaign
When venture capitalists and angel investors gave Sweat Cosmetics the cold shoulder, the beauty brand opted for the equity crowdfunding route – and that decision has paid off. It’s secured nearly $260,000 from a campaign through
Could Herbivore Become America’s Biggest Natural Beauty Indie Export?
There may be no better example of the strength of the natural beauty segment than Herbivore. Seven years after launching modestly on Etsy, the brand is on pace for its revenues to jump 100% this...
After Just A Few Clicks, CrēmBar Whips Up Customized Facial Creams
Haven’t run across a facial cream on the skincare market that you’re crazy about? CrēmBar has a solution: Create one for yourself. The new bespoke beauty concept from the founders of direct-to-consumer pharmacy delivery service CaryRX allows...
Vegan, Cruelty-Free And Halal-Certified New Brand Muskaan Takes Its Seals Seriously And Lipsticks With A Smile
You don’t have to trust Muskaan that its ingredients pass muster. The new beauty brand has the certifications to prove it. Muskaan is verified Halal, vegan, cruelty- and gluten-free out of the gate, and in the process...
How Indie Beauty Brands Hire Employees
In this edition of Beauty Independent’s ongoing series posing questions to beauty entrepreneurs, we ask 12 founders and executives: How do you add people to your team?
