Wellness And Beauty Brands Are Increasingly Creating Products For People With PCOS Seeking Solutions Outside Of Traditional Healthcare

Alisa Vitti, founder of Flo Living, suffered from polycystic ovary syndrome (PCOS) from ages 12 to 22. Due to the condition, which is associated with high levels of the hormone androgen, she had no menstrual cycle...

What’s With The Sudden Interest In Biomimetic Skincare?

When Jennifer McClure, founder of Melach 33, was reformulating the skincare brand’s Nourishing Eye Cream, she wanted to add a gentle active ingredient proven to provide anti-aging benefits and decided on ChroNOline, a compound supplier Lucas...

From Penises To Pods, Five Wellness Trends Poised To Explode In 2024

According to Global Wellness Institute, the global wellness economy was worth $5.6 trillion in 2022 and is projected to hit $8.5 trillion in 2027, double its 2020 size. The massive economy, which is bigger than the...

24 Bold Indie Beauty Predictions For 2024

There was no recession in 2023, but there was a clean beauty reckoning. Brands at the heart of the segment like Athr Beauty, Aisling Organics, Luxe Botanics and MUN announced closures as...

Move Over Cleanical: Medical-Grade Organic Products Could Be The Next Big Wave In Skincare

Coming out of the pandemic, which propelled people to think hard about all facets of their health, interest in natural and organic skincare that’s also results-oriented and safe has escalated. The merging of these qualities led to the...

Brands Are Making Sure Women Aren’t Left Out Of Science’s Understanding Of Sexual Health

As a female-centered category in a male-dominated world, sexual wellness has been understudied, but that’s changing rapidly.  Sexual wellness companies, universities, nonprofits and medical professionals are joining forces to increase scientific rigor in the...