Mass Retail Channel

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Spotlight — episode 11

The mass retail channel encompasses a wide range of stores and marketplaces, from drugstores to niche boutiques and well known department stores. During episode 2, industry and retail experts will dive into the mass retail landscape by breaking down the key players in the space, highlighting important trends and consumer preferences for this price point, identifying areas of priority for retailers and detailing key success factors for brands looking to win in this segment.

Hosts

  • Nader Naeymi-Rad

    Co-founder,
    IBMG

Panelists

  • Marsha Greensmith

    Senior Buying Manager,
    Boots
  • Rebecca Wicks

    Buying Manager, Beauty,
    Sainsbury's

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