Indie Haircare Brand Bounce Curl Has Spent Over $500K Fighting 130,000 Copycats Of Its Viral Brush
Founder Merian Odesho isn’t timid about protecting Bounce Curl’s intellectual property. Since it released the viral Define EdgeLift Brush in 2023, she’s fought to have links to more than 130,000 copycats removed and brought thousands of companies...
Tanning Club Goes For Bronze With Retro Beach-Loving Vibes
When Will Anderson, a former beverage sales broker and co-founder of VINA Apple Cider Vinegar, was doing his regular retail rounds, he stopped in at now defunct Fry’s Market in his hometown of Newport Beach, Calif.,...
The Limited, But Real Impact Of Trump’s Tips Tax Break For Hairstylists And Aestheticians
Salon and spa employees will soon get a bit of extra income, courtesy of the federal government. Taking effect with the current tax year, service workers will be able to deduct up...
Swimwear Brand Elise x Elisia Pivots To Chic Body Care Addressing Common Skin Concerns
Janel Livingstone, founder of swimwear brand Elise x Elisia, is turning her attention to body care with the launch of a new brand by the same name. Having personally dealt with acne and hyperpigmentation, she’s put a...
Greycroft’s Brian Bustamante-Nicholson On His Mass Market Focus, The Agentic Web And Brand Durability
Greycroft, the 19-year-old early-stage venture capital firm crossing consumer and technology, has been bolstering its consumer bench. After Katherine Power, who’s had founding roles in Versed, Merit, Avaline and Who What Wear, became a partner in...
