For Its Target Debut, Supplement Brand Health By Habit Gets Cheeky With Marketing To Support New Libido Offering

Zuru Edge-owned supplement brand Health by Habit has entered Target stores nationwide with six of the brand’s eleven products each priced at $8.99: Men’s Multivitamin, Women’s Multivitamin, Energy, Collagen, Stress Relief...

With $1.2M In Funding, Glow Botanica Strives To Get Its Natural Hormonal Imbalance Antidotes To As Many Women As Possible

With the new brand Glow Botanica and Hormone University, a hormone health education platform launched in 2020, founder Ana G. Herrera’s goal is to bring hormonal wellness front and center in women’s health across their...

British Intimate Care Specialist WooWoo Raises $1M, Prepares For US Launch

Accessibly priced British intimate wellness brand WooWoo has closed a $1 million round of funding in anticipation of a forthcoming debut in the United States. Launched by Lucy Anderson in 2016, the female-founded...

Period Care Specialist Cora Reveals Colorful Rebrand And New Wellness Products

In the mid-2010s, Cora was in a crop of brands—The Honey Pot Company and This is L. are two others—that made it their mission to modernize the menstrual care business. The upstart brands...

Sephora Deepens Its Commitment To CBD Beauty With New Endcaps Focused On The Ingredient

Is CBD beauty passé? Not according to the industry’s marquee prestige retailer, Sephora. The beauty specialty chain is deepening its commitment to the hemp-derived cannabinoid with new CBD Skincare endcaps at 180 locations nationwide.

Target Is Playing In The Sexual Wellness Category In A Much Bigger Way With New Brands And Products

Further cementing its reputation as a mass retail trailblazer, Target is stocking up on sex stuff.  The big-box chain has added several new offerings to its existing sexual health category online and in stores,...

Eisenberg Paris Founder José Eisenberg And His Son Edmond Launch New Brand Youth Skincare At CVS

Introduced by entrepreneur José Eisenberg in 2000, European brand Eisenberg Paris is known for luxury skincare and fragrance sold through Net-a-Porter and Sephora Italy. Now, Eisenberg’s son, Edmond, who worked with his...