Erica La Sala
New Brand Skincare Generics Is Proudly Duping Augustinus Bader And La Mer
Skincare Generics wants to make scoring dupes of popular luxury skincare products easier. The brand’s debut assortment contains three products priced at $39.99 each—Lavish Cream, Hydrating Cream and Hyaluronic Skin Serum—it...
Beauty Content Platform Hue Raises $4.5M In Seed Funding To Expand Its Client Universe
Hue has raised $4.5 million in seed funding to power its next phase of growth. B2B software venture capital firms Fika Ventures and Underscore VC led the user-generated content creation software...
Beauty Companies Are Getting Back To Business After The Destruction of Hurricanes Helene and Milton
Small beauty companies impacted by Helene and Milton are returning to business as usual and beginning to consider strategies to protect their operations in future natural disasters as they continue to contend with the...
Big Winners On Amazon Prime Big Deal Days: Sol De Janeiro, Laneige And Other Premium Beauty Players
Premium beauty brands won big during Amazon’s Prime Big Deal Days last week. Sol de Janeiro’s Cheirosa 62 Perfume Mist, Laura Geller’s Balance-N-Brighten Powder, Grande Lash’s Enhancing Serum, Anastasia Beverly Hills’s Brow Wiz Pencil...
Taylor Swift’s Chiefs Game Appearance Wearing Fazit’s Glitter Freckles Leads To Over $1M In Sales
Fazit Beauty has learned firsthand just how powerful Taylor Swift’s influence is on business. In the 48 hours after the mega pop star wore the brand’s Glitter Freckles Makeup Patches in...
British Beauty Retailer Big’s Big Ambitions To Grow Its Sustainability-Focused Concept
Big wants to do retail differently from its high-street competitors. The 500-square-foot shop in East London neighborhood Hackney is focusing on its community and the environment as it veers from the...
“Immediately Start Turning”: What Small Brands Need To Know To Survive And Thrive At Big Retailers
Securing a major retail partnership can put a brand on the map, but moving products off the shelf requires targeted strategies to spend capital the right away. To better understand those strategies and what...
