Why Dark Spots Have Led To A Bright Spot In The Beauty Industry

Four years before launching the brand Sachi States of Skin in 2020, founder Farah Bashir began documenting her experiences with hyperpigmentation on Instagram under the handle Beamwonder and quickly amassed an avid following. “The need...

How EO Products Became An Organic Body Care Powerhouse Expected To Reach Nearly $70M In Sales This Year

Nearly a quarter century ago, EO Products co-founders, co-CEOs and former married couple Susan Griffin-Black and Brad Black had no clue the essential oil blends they were hand-pouring and hand-labeling in their garage would become an organic...

Tween Beauty Products Are The Latest Back-To-School Must-Haves

In 2008, Kim Grustas went on a search for skincare products she considered safe, effective and age-appropriate for her tween daughters. She couldn’t find anything meeting her requirements and channeled her frustration in a manner familiar to many...