The Female Company Turns Buying Organic Tampons Into A Political Statement In Support Of Women
“The Tampon Book” is a declaration of independence from German tampon-tax tyranny. Produced by The Female Company founders Sinja Stadelmaier and Ann-Sophie Claus, the book and the company behind it is intent on eliminating lingering shame around menstruation while addressing the inequality of value added taxes (VAT) amounting to 19% on tampons. ...
The Gatekeeper: Christoph Honnefelder On What Makes A Brand Intriguing To Top European Beauty Retailer Douglas
Any brand scoring placement in one or all of European beauty giant Douglas’s 2,400 stores over the last nearly four years had to go through Christoph Honnefelder and his team. After Oct. 31, however, they’ll have to face a new gatekeeper. The executive vice president for group purchasing and assortment is departing Douglas ...
Ready Your Brand To Meet Today’s Sustainable Beauty Standards
Packaging is the first thing customers notice, and it’s the first opportunity brands have to present their products and missions to them. Whether it’s colorful or plain, has simple or complex encasements, packaging is a visual cue that can go incredibly right or incredibly wrong. And it today comes with the added pressure of ...