Knowhere’s Chatbots Have Beauty On Their Artificial Brains

Anybody can put up a website these days, but not anybody can make it deftly interact with customers. Chatbots offer the promise of advancing small businesses’ abilities to provide top-notch customer service. In 2016, Frederik Schröder co-founded Knowhere...

The Jamie Oliver Of Beauty: How The Glow Creator Anita Bechloch Made Natural Skincare Accessible And Appealing

With the publication of “The Glow” in 2015, a German-language do-it-yourself cosmetics recipe book modeled on the simplicity of chef Jamie Oliver’s approach to food, beauty maven Anita Bechloch launched an omnichannel brand that reinvented natural cosmetics by...

The Female Company Turns Buying Organic Tampons Into A Political Statement In Support Of Women

“The Tampon Book” is a declaration of independence from German tampon-tax tyranny. Produced by The Female Company founders Sinja Stadelmaier and Ann-Sophie Claus, the book and the company behind it is intent on eliminating lingering shame...

The Gatekeeper: Christoph Honnefelder On What Makes A Brand Intriguing To Top European Beauty Retailer Douglas

Any brand scoring placement in one or all of European beauty giant Douglas’s 2,400 stores over the last nearly four years had to go through Christoph Honnefelder and his team. After Oct. 31, however, they’ll have to...

Ready Your Brand To Meet Today’s Sustainable Beauty Standards

Packaging is the first thing customers notice, and it’s the first opportunity brands have to present their products and missions to them. Whether it’s colorful or plain, has simple or complex encasements, packaging is a visual cue that...