Gayle King’s Makeup Artist And Balaeyon Founder RaeDawn Brooks Wants People To Think Differently About Shea Butter

If Oprah Winfrey’s Instagram feed is an indication, at any given moment, she could be taking in the action on set, posing for pictures at an award show, running on the beach, promoting a book or...

New Prestige Body Care Brand Nerra Brings Bathhouse Culture To Beauty Consumers’ Homes

Growing up in Carthage, Tunisia, Teyma Touati visited hammams once a week with her grandmother. “[Hammam] is a place where we go to laugh. There are young and old ladies, and it is a place...

Breaking Down Fair Packaging And Labeling Act Basics So Brands Don’t Run Afoul Of The FDA

In the American beauty industry, the responsibility is placed on companies to sell safe beauty products. While beauty brands are largely left to self-regulate–outside of color additives, the law doesn’t require cosmetic...

Your Questions About MOQs Answered

When starting or scaling a business in the beauty industry, there are many steps founders must take, including developing innovative and effective formulations, handling supply chain issues and logistics, and of course, assessing how their offerings size up...

Will Shoppers Pay Luxury Beauty Prices At Big-Box Stores?

Blurred lines may be 2021’s biggest beauty retail theme. Not only are physical retailers pushing into the digital space with acquisitions and partnerships, but traditional boundaries between prestige and mass beauty retail are eroding as alignments...

What Gen Z Consumers Really Think About Celebrity Beauty Brands

The pursuit of and reverence for fame are behaviors bridging generations. Even gen Z, for all its rejection of norms, has fallen under the spell of celebrity. The cohort, which is starting to hit the quarter-century mark, has...

What American Consumers’ Beauty Routines Look Like Today

After exuberance following the initial vaccine rollout in the United States, the perilous state of the pandemic in the country today—a Delta-fueled fourth wave has daily coronavirus cases exploding to surpass last summer’s peak average of...