New Brand Fluid Fragrances Is For The Nonconformist In All Of Us

Fluid Fragrances is taking the unisex perfume concept to the next level with sensual scents that can be used by anybody at any time. “To me, unisex fragrances try to incorporate both masculine and feminine notes to...

Vintner’s Daughter Finally Has A Second Product

Active Botanical Serum is no longer an only child. The product that converted natural beauty skeptics to evangelists and carried Vintner’s Daughter since its 2014 debut now has a sibling in Active Treatment Essence, a hydrator the...

Pressed To Diversify Revenue Streams, Condé Nast Looks To The Beauty Industry

As Condé Nast pushes for more revenue beyond advertising, beauty plays a prominent role in its business diversification efforts. During at discussion at the BeautyX Media & Influencer Summit on Tuesday in Los Angeles, Jun Harada, who...

Smudge Is Spreading Spiritual Connection Through Subscription Boxes

With wellness practices ascending from self-care to spirituality, Smudge is launching as a New Age-meets-the-digital-age shaman in a box delivering smudge sticks, crystals, beauty tools and more to people longing to detach from their devices. Created by...

New Brand Clean’s Mineral-Based Sunscreens Stand Out In A Shelfie But Not On Skin

From some beauty products, women will try brand after brand and still not land on a formula they like. Mascara is frequently frustrating. Foundation is another struggle. But sunscreen is perhaps the most disappointing product of all. Tera...

Linda Wells Weighs In On Sustainable Beauty, The Future Of Magazines And Flesh At BeautyX Summit

Linda Wells believes sustainability is the next frontier in beauty. Compared to major movements preceding it in the industry, Revlon’s chief creative officer and former editor in chief of Allure said during the BeautyX Media & Influencer Summit...

NatureLab Tokyo Signs The Kardashian’s Hairstylist Andrew Fitzsimons As Brand Ambassador

When Japanese company NatureLab decided to enter the United States after over two decades in business, it realized it had to make adjustments for American consumers, and they’ve included picking up on the undying national fascination with...