Taylor Bryant
SunKiss Organics’ Founder On Being At Peace With The Decision To Shutter The Brand
Going into its eighth year, SunKiss Organics was at a crossroads. Founder Jessica Jade could either raise capital to scale the brand and develop new formulas or shutter it altogether. She chose the latter. “I had...
Australian Brand Sundae Body Makes US Retail Debut In 1,800 Walmart Doors
Sundae Body is coming from the Down Under to 1,800 Walmart doors by way of the massive big-box chain’s accelerator program Walmart Start focused on finding the next big names in beauty. Launched in 2021, Melbourne-based...
HUE’s Highly Considered Approach To Addressing Hyperpigmentation
After suffering from acne and subsequent hyperpigmentation for four years and spending nearly $11,500 on treatments for them, Hani Hassan decided to dig into why nothing she tried was working. A medical student at King’s College London at...
Sephora Accelerate Brand Soft Rows Wants To Fill Gaps In The Prestige Textured Haircare Market
Prior to applying to Sephora’s Accelerate program, Soft Rows founder Quani Burnett visited 30 beauty retailers in California and the Midwest, where she asked store staff to recommend products for her natural hair. They overwhelmingly suggested shampoo...
Sephora Spotlights Textured Haircare Brands In New Displays
Sephora is making a strong statement that mass-market chains and beauty supply stores shouldn’t have a stranglehold on the textured haircare category with new displays spotlighting textured haircare brands in 75 locations. “Sephora is investing in haircare in...
New Brand Ooume Aims To Make Caring For Curly Hair Easier For Babies And Their Parents
When Ooume founder Briana Davis was pregnant in the midst of the pandemic, she turned to her community for advice on what diapers to buy, proper bathing protocols and, most importantly to her, the baby haircare products...
