Indie Beauty Brands Take Flight With Airport Ads And Airline Amenities

There are slightly over 8 billion people in the world, and they’re expected to make 10 billion trips to global airports this year, surpassing pre-pandemic travel levels and giving ample reason why beauty brands are taking to...

Founder Diarrha N’Diaye-Mbaye Goes Behind The Headlines Of Ami Colé’s Sephora Rollout And L’Oréal Funding

Ami Colé is graduating from being the Next Big Thing to being a big thing. The clean cosmetics brand has rolled out across Sephora’s retail network in the United States of almost 600 doors after launching...

California Naturals Grows Retail Network As It Gears Up To Close Series A Funding Round

California Naturals is doubling down on retail distribution with a new CVS partnership. Starting today, the clean haircare brand will be sold at 2,000 of the pharmacy chain’s over 9,100 doors nationwide, with plans to expand to...

As Three Ships Unveils A Refresh, Its Founders Divulge Three Important Steps They Took To Make It Successful

As clinical nudges out clean in the pantheon of beauty product attributes shoppers hunt for, Three Ships is leaning into its natural positioning as part of a brand refinement that aims to distinguish it from competitors and...

Sephora Accelerate Participant Maed Launches With Four-Product System To Protect The Lip Moisture Barrier

While starring on the VH1 television show “Single Ladies,” actress-turned-influencer Denise Vasi’s character Raquel Lancaster was rarely seen without a red lip, unless a love interest interfered. Vasi recalls, “I was consistently making out with other actors, so...

Inclusive Brand IGL Nails Lands In T.J. Maxx And Marshalls—And Promptly Sells Out

Brittany Golden launched press-on nail brand IGL Nails during the pandemic when salons were closed, and while she landed partnerships with indie retailers, it wasn’t until she redid her packaging earlier this year that buyer interest exploded....

8 Beauty Brands Launching At Urban Outfitters

Since Urban Outfitters branched into beauty in the 2010s, it’s stocked trendy products that occasionally border on kitschy. In 2016, the publication Women’s Wear Daily pronounced, “The merchandise that Urban is taking in isn’t the typical seen-at-Sephora stock.”...