Brands

Lawless Beauty’s High-Powered Hybrid Forget The Filler Foundation Exceeds Sales Target
Lawless Beauty’s Forget the Filler franchise, which started with the clean cosmetics brand’s hero plumping lip gloss in 2021, has another hit. A test of Lawless’s ability to extend Forget the...

Cosmetic Chemist And Mom Launches Little Curlies To Inspire Confidence In Kids With Type 4 Hair
As a cosmetic chemist, creating high-performance formulations for indie haircare and skincare brands is Alexis Forbes-Moorehead’s bread and butter, but she’s surprisingly often found herself frustrated caring for her 5-year-old daughter Khloe’s tightly coiled hair. She didn’t want...

Global Brand President Shay Bennaim’s Blueprint For Turning Tata Harper Into A $100M Business
Shay Bennaim, global brand president of Amorepacific-owned Tata Harper, has clear self-imposed marching orders. “Our near term ambition is to become an over $100 million brand in the next few years,” he says. To realize that ambition,...

Wigs, Weaves And Extensions Brands Worry About The Tough Consequences Of Trump’s Tariffs
Earlier this year, Slayyy Hair marked a significant milestone: becoming the first Black-owned braiding hair brand to launch at Target. The placement marked a turning point for the brand, reflecting its work building a loyal customer base...

Beauty Manufacturers Adjust Contract Terms To Account For Tariff Volatility
Beauty manufacturers are adjusting contract terms to account for the volatility of and higher input costs associated with President Donald Trump’s tariff policies. On April 2, the day he declared “Liberation Day,” Trump imposed...

From Space To Deep Underground, Delavie Sciences Harnesses Extremes For Skincare Innovation
Known as the beauty brand recognized by NASA, Delavie Sciences is reaching beyond the stars for its ingredients and products. Founded in October 2022 by longevity experts and doctors David Sinclair and Kyle Landry, the...