Brand Report

Sephora is capitalizing on scalp care’s momentum with a new twist on the category: The Steam Bar. Centered on supporting the scalp microbiome through steaming rituals, the British brand, which participated in Sephora’s Accelerate program last year,...

Scalp care’s pandemic-era rise was no blip. Sales continue to climb, investors are backing the category and a new wave of brands is entering the market with dermatologist, trichologist and clinically minded positioning. Market research firm Circana...

Crowned Skin founder Darrell Spencer walked away from “Shark Tank” with a deal from investor Rashaun Williams, but his ambitions extend far beyond television: to establish a global fragrance-first men’s personal care staple. In a men’s personal...

You may never get to sip a highball next to Lucille Ball in a chic Manhattan nightclub, but El Morocco Perfumery wants to make you feel like you have. It’s the first in-house brand from...

Since its December rollout to 1,800 Target stores nationwide, GoPure has surpassed its sales forecast by 100% in the first month and 18% to date, sold more than 30,000 units of its bestselling Tighten & Lift Neck...

Carpe, the direct-to-consumer brand that launched in 2015 with Antiperspirant Hand Lotion, is making a major push into retail with a nationwide rollout at Target. At the big-box chain, the brand is introducing several new scents, including...