Brand Report

New DTC Beauty Brand CTZN Transcends Country, Ethnicity, Race And Gender Barriers With 25-Shade Nude Lip Product Range
As the population of beauty entrepreneurs diversifies, so do the products available to beauty consumers. Aleena, Aleezeh and Naseeha Khan, Los Angeles-born, Dubai-raised sisters of Pakistani descent, are the latest to bring their unique perspectives to bear on...

Eight Hot Takes From Indie Beauty Brand Founders And Retail Buyers Speaking At BeautyX Retail Summit
From CBD to inclusivity and DTC to temporary stores, retail buyers and beauty entrepreneurs speaking at the BeautyX Retail Summit on Monday in Dallas touched upon several significant forces shaping the contemporary beauty industry. They didn’t shy...

Indie Beauty Expo Producer Launches Uplink Live To Connect Manufacturers, PR Firms, Logistics Companies And More With Indie Brands
Indie Beauty Media Group will connect the backend of the beauty industry with front-end entrepreneurs at a new event called Uplink Live running Aug. 21 to 22 alongside Indie Beauty Expo New York. Uplink Live is...

CBD Today, Something Else Tomorrow: New Brand Bevara Is Driven To Keep Up With The Changing Skincare Market
Bevara Skin Care is named for the Swedish word for “preserve,” but preserving the status quo isn’t its MO. Founder Christian Ferm is dedicated to constantly refining the new brand, which is launching with a clay mask,...

Why Sarah Otto Went Back To The Drawing Board To Reimagine Her Dream Skincare Brand
Sometimes you have to start over, even when you just started. After working in dermatology for six years as a nurse practitioner, Sarah Otto identified what she thought was a gaping hole in the skincare segment. “People came...

Sons And Daughters Aren’t Purchasing Beauty Products For Mother’s Day. What Should The Beauty Industry Do?
Americans are forecast to spend a record $25 billion on Mother’s Day purchases. That’s up from $23.1 billion last year, according to an annual survey from the National Retail Federation. On average, people plan to shell out...