Brand Report
Allie Jane Isn’t Afraid To Tackle Anti-Aging With Realism And Joy
Kim O’Kelly isn’t shy about employing the term anti-aging. She’s 48-years-old, but doesn’t feel middle-aged or want her face to broadcast it. She’s interested in seriously effective products, but likes them to show their fun side, too. She’s...
Soft Sweaters, Softer Skin: Te Mana Skincare Bottles New Zealand Merino Wool Collagen
Collagen is bombarding the beauty industry, but Te Mana Skincare has a twist on the protein that’s all its own. The Auckland-based brand has added New Zealand Merino wool and collagen derived from the prized sheep...
Leaf People Doesn’t Leave Out The Guys
Leaf People now explicitly addresses men. After 15 years in business, the organic skincare brand has introduced a range of six products tailored to guys: Green Tea & Hyaluronic Revive Face Cream, Lemongrass & Bamboo Exfoliating Face Wash,...
New Beauty Brand Cūrata Carves Out Its Own Luxury Niche
Serena Rogers isn’t a bashful beauty entrepreneur. For her new brand Cūrata, the longtime spa industry consultant crafted rich scents that not everyone will adore. She settled on prices not everyone can afford. She’s pursuing select retailers where...
Billion Dollar Brows Angles For A New Audience With Mass-Market Offering Arch
Beauty shoppers don’t need a billion dollars to achieve bangin’ brows. Billion Dollar Brows is introducing mass-market range Arch with brow pencils, pomades, gels and tools under $10 as a low-priced alternative to its signature masstige collection. The...
Makana’s New Clean Packaging Reflects Clean Ingredients
Makana has stripped packaging down to its essence. Just like there’s no excess inside the brand’s products — its candles contain 100% soy wax, lead-free cotton wicks and phthalate-free essential oil fragrances — there’s no excess on their...
