Paula’s Choice Founder Paula Begoun On Being Controversial, Selling At The Right Time, Clean Beauty And Cosmetic Procedures

When Unilever revealed in June last year that it was buying Paula’s Choice from private equity firm TA Associates for a reported $2 billion, several people were caught off guard. Specifically, the heavily male direct-to-consumer booster contingent...

Wonder Valley’s Alison Carroll On Letting Go Of Strict Expectations And The Joy Of Packaging Material Limitations

At some point in the short history of cool direct-to-consumer brands remaking consumer categories, entrepreneurs turned their sights to olive oil. There are sustainable chic olive oil brands like Onsuri, Brightland and Citizens of Soil, CBD-tinged players such...

DIBS Beauty CEO And Co-Founder Jeff Lee Intends To Build An Influencer Brand That Lasts

After a period of considerable celebrity and influencer brand proliferation, there’s understandably consumer fatigue. A headline in a recent The New York Times article by beauty writer Rachel Strugatz aptly summed up the feeling when it pleaded...

Why Martha Stewart Calls Dhaval G. Bhanusali “The Willy Wonka Of Derm”

Dhaval G. Bhanusali believes a skincare formula should be evaluated not just by its star ingredient, but by the sum of its parts. The same can be said for his varied professional pursuits. A dermatologist who opened

Kypris Founder Chase Polan On Taking A Holistic Approach To Sustainability

Long before most beauty companies began to acknowledge their roles in generating plastic streaming into landfills and oceans, Kypris founder Chase Polan was considering the impacts of her brand’s skincare, from ingredient sourcing to its final stage....

The Allure Of Allure, According To EIC Jessica Cruel

Jessica Cruel holds two titles: landlord and editor in chief of Allure. The former role involves a Newark duplex that has a habit of keeping her humble. Late last month, her bedroom ceiling opened up and water from...