Brands
New Beauty Brand Cūrata Carves Out Its Own Luxury Niche
Serena Rogers isn’t a bashful beauty entrepreneur. For her new brand Cūrata, the longtime spa industry consultant crafted rich scents that not everyone will adore. She settled on prices not everyone can afford. She’s pursuing select retailers where...
Laguna Herbals Heats Up As Demand For Natural Beauty Products Mounts
Laguna Beach has a mystique that far eclipses its tiny population of 25,000. That’s partially due to the popularity of MTV’s reality show based in the coastal California community and partially due...
Billion Dollar Brows Angles For A New Audience With Mass-Market Offering Arch
Beauty shoppers don’t need a billion dollars to achieve bangin’ brows. Billion Dollar Brows is introducing mass-market range Arch with brow pencils, pomades, gels and tools under $10 as a low-priced alternative to its signature masstige collection. The...
Makana’s New Clean Packaging Reflects Clean Ingredients
Makana has stripped packaging down to its essence. Just like there’s no excess inside the brand’s products — its candles contain 100% soy wax, lead-free cotton wicks and phthalate-free essential oil fragrances — there’s no excess on their...
Experts Discuss Cross-Border E-Commerce, Consumer Sentiment And The Chinese Market During An Evening Of Global Beauty Insights
Beauty influencers aren’t as influential as they once were — or so proclaims Sharmadean Reid MBE, founder of London’s WAH Nails and strategic advisor to European online beauty retailer Feelunique. “More women look...
Wake Up To Beauty Arrives On The Scene As A Niche Beauty Umbrella Company For Budding Brands
After acquiring Level Naturals and Das Boom Industries a year ago, Wake Up To Beauty is positioning itself to be a multibrand heavy hitter in the natural segment. Led by Celeste Bernabe and David...
