Rodial’s Maria Hatzistefanis Reveals How Snakes, Bees And Dragons Fueled Her Brand’s Success

Maria Hatzistefanis isn’t peddling snake oil. Taking advantage of surprising ingredients, The Rodial Group founder and CEO peddles skincare products with syn-ake dipeptide, bee venom, dragon’s blood, diamond powder and gold. A skilled marketer whose career path had...

Twelve Beauty’s Pedro Catalá Is the Intellectual Soul Of The Clean Beauty Movement

Twelve Beauty hasn’t merely jumped on the clean beauty bandwagon. Long before his 12-product brand materialized, founder Pedro Catalá studied plants to determine their usages for skin and piled up degrees while doing so. “Because I have a...

The Final Countdown: Over 70 Beauty Brands Chosen As 2017 Best In Show Finalists

For 78 Indie Beauty Expo (IBE) exhibiting brands, the holiday season just got merrier. They were chosen as finalists for the 2017 Best In Show Awards from a cohort of over 200 nominees selected from this year’s...

Fertile Alchemy Founder Brittany Braggs Wants Women To Positively Embrace Reproduction, Even Before They’re Ready For Kids

Brittany Braggs believes women shouldn’t only discuss fertility when they’re having difficulty with it. The Houston-based holistic health coach, Reiki practitioner and doula is putting a positive and preemptive spin on reproduction with her budding brand Fertile Alchemy. The...

Mischo Beauty Enters Its Gilded Age With New Nail Polish Packaging

Kitiya Mischo King has struck gold with her nail polish brand’s makeover. Specifically, that gold is on the ball-shaped caps of Mischo Beauty’s round bottles, one of many details that has elevated the appearance of the eco-luxe line....

Cleo&Coco Makes Its Case For A Primo Spot In Natural Deodorant Selections

Almost two decades after weathering the dot-com crash, Cleo&Coco creator Suzannah Raff is at the center of the beauty industry’s great natural deodorant boom. Her odor-busting brand is vying for space at stores as aluminum-free options accelerate across...