Knowledge
An Autopsy Of Rodin Olio Lusso And The Challenges Conglomerates Face Taking Over Small Brands
From 2014 to 2016, Estée Lauder Cos. Inc. acquired seven brands—Rodin Olio Lusso, Becca Cosmetics, Too Faced, Editions de Parfums Frédéric Malle, By Kilian, Le Labo and GlamGlow—and boosted the size of its minority stake in an eighth,...
DTC Versus Wholesale: Where Beauty Brands Are Really Selling
In this edition of Beauty Independent’s ongoing series posing questions to beauty entrepreneurs, we ask 25 brand founders and executives: What percentage of your business is direct versus wholesale? Is that the breakdown you want?
How Beauty Unicorns Are Made
In the wake of big beauty transactions such as Puig’s reported $1 billion acquisition of Charlotte Tilbury and Shiseido’s $845 million pickup of Drunk Elephant, speculation is rampant in the industry about the brands that might...
Sun Protection Brands View Gwyneth Paltrow’s Spotty Sunscreen Application Going Viral As A Teaching Moment
Gwyneth Paltrow recently came under fire for something unrelated to exploding vagina-themed candles or unsubstantiated claims about yoni eggs. Last week, after Vogue posted a video of the Goop founder and actress sharing...
Social Media Audio App Clubhouse Adds Payment Option For Creators
Paid speaking engagements aren’t only in-person gigs now. Clubhouse has introduced a program enabling people to send money to speakers on its platform. “We’re thrilled to begin rolling out Payments—our first monetization feature...
When Is An Image A Harmful Lie? Beauty Brands Weigh In On The Great Debate Over Social Media Filters
Huda Beauty founder Huda Kattan has committed to not using filters on her Instagram account and agreed to an advertising rule enacted in the United Kingdom that prohibits misleading filters. The advertising rule...
