6 Buzzy “Athbeauty” Brands To Put In Your Gym Bag
Roughly one in five Americans exercise daily—and many more are outfitted like they do. Lululemon crossed $1 billion in sales in 2011 and $8 billion last year based on interest in athleisure style whether its customers are...
What Happened When “The DTC Guy” Nik Sharma Bought And Completely Overhauled Body Care Brand Long Wknd
Just because he’s called “The DTC Guy” doesn’t mean every DTC brand’s business is a cinch for Nik Sharma. In fact, his own brand’s business has been anything but. The CEO of New...
New Online Marketplace Rythm Aims To Be The Credo Of Sexual Wellness
New e-commerce destination Rythm is out to become Credo for sexual wellness, according to its founder Alysha Malik, who previously guided product development at sexual wellness brand Dame. Rythm takes an...
Emerging Fragrance Brand FOOPE Targets Gen Z With Chaotic Creativity
Femi Oloruntoba practically has a gen Z focus group at his disposal made up of people related to him. The FOOPE founder, a fragrance fanatic who’s collected as many as 2,000 perfumes, has 12 nieces and nephews...
As Luxury Fashion And Beauty E-Commerce Reconstitutes, Newby Hands Tells Us How Net-A-Porter Stays Close To Beauty Shoppers
Well before Moda Operandi jumped into beauty in January, and Farfetch entered and left the category within about a year’s span, Net-a-Porter established itself as an authority in the premium beauty sphere. Newby Hands, contributing global beauty director...
