
What Founder Dan Hodgdon Learned From Past Stumbles To Build Vegamour
Vegamour founder and CEO Dan Hodgdon lived a lot of lives prior to launching his multimillion-dollar haircare band. By the time he was 17 years old, he had already moved to 20 different places. “I lived in...

CVS Launches Online Order Pickup Service, Tests Digital Beauty Tools And Carefully Scales BeautyIRL Format
Convenience reigns supreme in the era of post-pandemic shopping. CVS is leaning into that in a big way this year. In May, the nation’s largest drugstore chain quietly rolled out its first store-wide buy-online-pickup-in-store (BOPIS) service to 4,000...

“Sweatworking” Events Program Beauty + Bikes Is Back With A Few Changes To Make It Relevant Today
After an almost three-year hiatus, Beauty + Bikes is peddling again. Orchestrated by Sutton Capital Partners senior advisor Corey Weiss, former VP of business development and marketing partnerships at Ipsy, the events program designed to create...

How To Measure And Improve Customer Loyalty
New isn’t always better, especially when it comes to customers. In a beauty industry deluged with trends, products and brands, companies that hold onto customers over time stand out in a crowd of Teflon operations. “If you want...

Post-Acquisition RMS Beauty Has Billion-Dollar Ambitions
A lot has changed for RMS Beauty since Beauty Independent’s Full Disclosure on founder Rose-Marie Swift in January 2019. Last August, investment firm Highlander Partners acquired the clean beauty brand, and Highlander managing director David...