CurlMix Has Raised $3.6M—And Counting—Via Crowdfunding Platform WeFunder
In 2015, CurlMix began as a do-it-yourself haircare subscription box. “Kind of like Blue Apron, but for hair,” explains co-founder Kimberly Lewis. After noticing customers’ affinity for flaxseed gel, Lewis and her co-founder husband Timothy pivoted to...
Lessons In Brand Building From The Founders Of Moon Juice, Summer Fridays And Sacheu Beauty
If you’re a founder starting a brand with a fandom that hangs on your every word, you’re in luck. It’s invaluable for business. However, that sort of preoccupation is unusual. For most brands, gaining loyalty doesn’t happen overnight...
The Branded Beauty Store Is Back
In December 2020, Laura White, co-founder of cannabis beauty and wellness brand Soul Addict, felt like she was finally coming up for air for the first time since the pandemic hit the United States. When...
A Cosmic Guide To May 2021: Horoscopes For Beauty Entrepreneurs
We in countries with robust vaccination rollouts are cautiously making our way back into spaces with others as public mask mandates soften, but there are many who still resist the changes made over the last year and refuse...
How Much Are Indie Beauty Brands Dealing With Copycats And Counterfeits?
In this edition of Beauty Independent’s ongoing series posing questions to beauty entrepreneurs, we ask 17 brand founders and executives: Have you ever dealt with product copycats or counterfeits?
