How Ingestible Collagen Is Unlocking The Potential For Wellness Sales At Prestige Beauty Retailers
Known as the body’s scaffolding, collagen has structural importance for the beauty industry, too. The ingestible protein provides beauty retailers, particularly department stores and specialty chains, an opportunity to build supplement sales and acts as bridge to the...
Design Redux: Indie Beauty Brand Founders Discuss Packaging Changes
In this edition of Beauty Independent’s ongoing series posing questions to beauty entrepreneurs, we ask 15 founders and executives: Have you ever overhauled your packaging?
“What Am I Putting On My Kids?”: Documentary “Toxic Beauty” Investigates The Impacts Of Personal Care Chemicals
A documentarian with over a decade of experience, Phyllis Ellis didn’t expect “Toxic Beauty,” her newest film exploring the effects of chemicals in personal care products on consumers’ health, would be taken so personally by viewers. She’s been...
What Retail Apocalypse? Indie Beauty Shops Spread Across The Country
The entrepreneurial bug that’s bitten beauty and wellness brand founders has spread solidly to the retail sector. In the last few years, independent beauty stores have popped up in cities across the country, and existing concepts have expanded....
Veteran Beauty Editor Kelly Atterton’s New LA Store Aims To Build Indie Beauty Brands’ Businesses
There remains an analog interaction at the core of increasingly digitized beauty journalism: the deskside. Kelly Atterton, beauty director of C Magazine and former West Coast editor of Allure, has experienced the rite involving a founder or representative...
