
Whole Foods Changes And Stays The Same For Beauty Brands
Small, local vendors stay on Whole Foods' shelves.
Whole Body’s Alyssa Vescio has a message for indie beauty entrepreneurs: Whole Foods isn’t vacating its commitment to emerging brands. After the...

Sophia Thao Rocks Regular Girl Glamour On Social Media
Sophia Thao makes glamour relatable to regular women because she’s a regular woman. A mom who totes her kid to karate four days a week, Thao shows that stunning makeup is compatible with everyday life....

Beauty Entrepreneurs Share The Best Business Advice They’ve Received
In this edition of Beauty Independent’s ongoing series posing questions to beauty entrepreneurs, we asked 11 founders and executives: What’s the best advice you received on starting a brand?

A Trio Of Doctors Takes FixMD To QVC
FixMD isn’t a fan of hero ingredient worship. Launching on QVC by next month, the skincare brand from Las Vegas plastic surgeons Goesel Anson, Terry Higgins and Michael Edwards puts a panoply of antioxidants, stem...

Makeup Brands Scare Up Halloween Beauty Sales
Makeup brands and retailers are expecting treats for their balance sheets this Halloween. With the National Retail Federation forecasting that U.S. spending for the spooky day will climb 8.3% to a record $9.1 billion, beauty companies morphing customers...