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Sephora’s Olive Young Partnership Ups The Stakes In The K-Beauty Battle
In its race to command the beauty trend cycle and be home to the industry’s next wave of hot-ticket products, Sephora has partnered with Olive Young, strengthening its claim as a destination...
Target Accelerates Wellness Strategy As Retailers Jockey For Position In The Category
In a fierce retail battle for wellness consumers, Target is casting a wide net, aiming to reach everyone from the curious neophyte to the committed biohacker with a sweeping expansion across food, supplements, beauty, baby and...
Dua By AB Science And The High-Stakes Gamble Of Diffusion Brands
Economic fragility, changing generational spending patterns and a deepening consumer belief that higher-priced beauty products don’t deliver meaningfully better performance than cheaper alternatives are pushing beauty companies to experiment with secondary brands to expand their market presence while...
26 Bold Indie Beauty Predictions For 2026
The economy was jolted by three omnipresent forces this year—the national government, artificial intelligence and souring consumer sentiment—and the beauty industry wasn’t spared. Despite many businesses preparing for President Donald Trump’s tariff regime, its...
The Wellness Multiplier: GLP-1s, Aesthetic Procedures And Health Prioritization Accelerate Sales
Wellness isn’t just influencing beauty, it’s fundamentally realigning it. Consumer signals are clear: wellness has become a top priority, and shoppers are willing to spend on products and services that promise to help them reach their...
Smarter, Subtler, Regenerative: 11 Trends Reshaping Aesthetics In 2026
In 2026, aesthetic procedures are set to become smarter, subtler and more biologically respectful, propelled by progress in regenerative science, surgical precision and longevity-focused care. In 2024, Americans underwent more than 28.5 million...
