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Prestige Beauty “Wins” Black Friday As Holiday Shoppers Pounce On Deals
Reinforcing that it’s hard to resist a good deal, beauty registered robust sales performance over the Black Friday/Cyber Monday holiday shopping period as consumers busily scooped up gifts at discounted prices. In a LinkedIn post,...

Mintel Identifies 3 Big Trends Propelling The Future Of Beauty
Americans aren’t sanguine about the United States economy or the fate of the country. As reflected in market intelligence firm Mintel’s forecast of trends influencing the business of beauty over the next five years, their...

Seeking A Cost-Effective Alternative To Digital Ads, Beauty Brands Hit The Road With Truck Media
r R r R r R Beauty is taking to the road, with brands like Glossier, Jolie, Topicals, Pound Cake, BelliWelli, Le Mini Macaron, Nopalera, Saie, Tower 28 and Crown Affair adding...

Beauty’s Steep Discounts: A Death Spiral Or Sensible Sales Stimulant Amid Consumer Caution?
Beauty brands are in a promotional frame of mind as Black Friday and Cyber Monday inch closer, rolling out deep and lengthy discounts that raise questions about the degradation of brand equity and retail partnerships.

6 Buzzy “Athbeauty” Brands To Put In Your Gym Bag
Roughly one in five Americans exercise daily—and many more are outfitted like they do. Lululemon crossed $1 billion in sales in 2011 and $8 billion last year based on interest in athleisure style whether its customers are...

Getting A Deal On “Shark Tank” Isn’t What It Seems
In recent years on “Shark Tank,” the ABC business reality show that started in 2009 and has reached 304 episodes as it progresses into its 15th season, beauty entrepreneurs have been increasingly in the “tank” delivering pitches—and...