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How Beauty Brands “Win The Door” At Major Retailers
Succeeding at stores isn’t easy. Facing fierce competition, emerging beauty brands must manage costs and retail buyers with countless options for assortments as they drive sales and awareness. “Getting inside the retailer is...
What Really Happens To Returned Beauty Products?
If 2023 ends up anything like the past two years, consumers could return more than $816 billion worth of merchandise purchased from American retailers, cementing an ongoing problem the beauty industry is quietly grappling with: What’s...
When Will Early-Stage Funding For Beauty And Wellness Brands Turn Around?
If you’re an early-stage brand looking for institutional funding now, you’re late to beauty’s venture capital party. These days, as Joanna Glasner, a columnist for Crunchbase, put it, “Beauty is a pretty unattractive area for...
The Next Stage Of The Textured Haircare Market Is All About Addressing Customer Diversity
Procter & Gamble’s acquisition of Mielle Organics early this year represented a profound milestone not just for the two companies, but for textured haircare generally. It marked three of the four biggest beauty companies in...
How Private Equity Is Remaking Beauty Manufacturing
After private equity firm Wind Point Partners-owned Voyant Beauty acquired competitor KIK Personal Care in 2020, the contract manufacturer ended an emerging brands unit dedicated to clients purchasing minimum order quantities under 5,000 pieces. “When you...
