Trends

Americans aren’t sanguine about the United States economy or the fate of the country. As reflected in market intelligence firm Mintel’s forecast of trends influencing the business of beauty over the next five years, their...

David Rentein started out as a social smoker, but his smoking became a regular habit while he was at the helm of successful meal replacement startup Soylent. When his fiancé told him he had to quit,...

The latest lip launches, including U Beauty’s The Plasma Lip Compound, Summer Fridays’ Lip Butter Balm, Iero Beauty’s Moonkissed Luminous PH Lip Comforter, Rhode’s Peptide Lip Treatment and Kylie Cosmetics’ Tinted Butter Balm, are missing...

During trade show Adit Live second’s edition held at New York City’s Metropolitan Pavilion last month, the energy from in-person interactions was palpable—and it’s those interactions that have rearranged the beauty business in the last...

Shoppers at Aillea are getting younger. The largest concentration of customers at the five-unit clean beauty retailer are 35 to 45 years old, but it’s gaining traction with gen alpha...

Budding beauty influencer North West has a habit of documenting her hair routine on TikTok, and one of her not-to-be-missed steps is slicking down her baby hairs. If posts on the account she shares with mother Kim Kardashian is...