Celebrity Backed Brands
It seems to be a daily occurrence that a known personality jumps into the ring with a fragrance, skincare or cosmetics line— and who could blame them? The possible payouts of leading a beauty or wellness brand are alluring to famous faces. Join Tushar Adya, co-founder and CEO of Kate Hudson-backed wellness supplement In Bloom and Caroline Hadfield, CEO of Rosie Huntington-Whiteley’s Rose Inc. as they discuss sidestepping pitfalls befallen by celebrity-led brands of the past and the keys to building and leading highly effective teams.
Hosts
Claire McCormack
Senior Editor,
Beauty Independent
Panelists
Tushar Adya
Co-Founder & CEO,
In Bloom
Caroline Hadfield
CEO,
Rose Inc
Read The Recap
Expert Dialogue How Celebrity Beauty Brands Remain Relevant, According To The Execs Guiding Rose Inc. And InBloom The love affair between famous names and the beauty industry isn't over. From soon-to-released lines from Hailey Bieber and Scarlett Johansson to recently released brands from Jennifer Aniston (LolaVie) and Ariana Grande (REM Beauty), 40-plus celebrity beauty brands have been... READ THE FULL ARTICLE →
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