Claire McCormack
Drag Racing Accident Destroys Clean Cosmetics Brand Au Naturale’s Office And Production Facility
A drag racing accident has destroyed clean cosmetics brand Au Naturale’s 4,000-square-foot office and production facility in Green Bay, Wis. The accident occurred on July 23 when the driver of a minivan going...
TikTok-Favorite Small-Batch Perfume Brand Ffern Has A Limited Client Ledger—And 20,000 People Waiting To Get On It
Timed with the summer and winter solstices and spring and fall equinoxes, Ffern sends seasonal perfumes to a limited group of clients on what it calls its ledger. The number of people on the ledger is a...
Functional Mushroom Brands Say Meta Is Barring Their Accounts And Instagram Shop Participation
Mushroom-infused beauty and wellness brands report that Instagram, Facebook and Threads parent company Meta is removing their accounts, content and access to shopping features. Confronting advertising and verbiage constraints, social media has been a perennially hostile environment for...
Serving Hot Takes, Pushing Boundaries And More: Beauty And Wellness Brands Get On Threads
The beauty industry loves a good dupe, and over the last 24-plus hours, beauty brands, retailers, founders, influencers, editors and more have flocked to Threads, the Meta-made Twitter dupe. They’re not alone. According to...
Podcast Good For U(?) Sunsets, But Not Before Imparting Conscious Consumerism Wisdom
In its year and a half run, the podcast Good For U(?) examined beauty and wellness consumption critically. However, its criticism came with a healthy dose of compassion as its hosts Michelle Pellizzon,...
Six Sexy Wellness Launches For Summer Fun
Crushing humidity aside, summer is widely considered the sexiest season. Perhaps it’s the (literal, not figurative) extra vitamin D we get this time of year that provides an energy boost—or at least slays lingering seasonal affective...
