Led By Two Working Moms, This New Brand Is Out To Make Mineral Sunscreen A Luxurious Self-Care Treat

When Mama Sol co-founder and CEO Arielle Moody was preparing to become a mother in 2017, a Google search sent her into a mild panic. “I was researching ingredients to avoid while I was pregnant or nursing,...

Herbal Skincare Brand Botnia Undergoes A “Cathartic” Rebrand And Strengthens Its Ties To Aestheticians

Justine Kahn, founder of Botnia, has wanted to tweak her brand’s packaging since it launched in 2017. “I always had it in mind that our packaging would end up like this,” she says, holding up...

New Brand Gryt Is Out To Help Teens And Tweens Establish Self-Care Habits Early

“There is nothing grittier than being a mother,” says Carly Kaufman. She should know. Kaufman is a mom of two boys along with being a functional medicine health coach and the chief community officer and co-founder of Gryt,...

British Personal Care Brand Baylis & Harding Builds Its Presence At Target—And Expands Elsewhere In The US

Baylis & Harding, a British brand specializing in hand and body washes, has partnered with Target for the second time. Embracing the skinification trend that’s enveloped beauty, its Kindness+ collection featuring hand washes with skincare ingredients like...

How Chinese Consumers Fell In Love With Argentum Apothecary

Argentum Apothecary founder Joy Isaacs never expected her brand to become a phenomenon in China, but social media renown has a funny habit of shifting expectations. In 2015, Chinese singer Faye Wong’s 9-year-old...

Led By Beauty Industry Veteran Anna Marcovici, Manifesto Is Making Beauty Supplements “Eco-Luxe”

“Well hello, gorgeous!” reads the welcome text on Manifesto’s website. Then, the British supplements brand gets straight to the point. It declares, “Our advanced, targeted formulation is super-charged with natural ingredients…and not a scrap of...

Modicum Introduces Skincare Line For People Being Treated For Or Recovering From Cancer

Singer and Modicum Essential Skin Care founder Monica Behan began writing songs when she was 7 years old. By her 20s, she was touring the country, and she still performs locally in her home state of New...