Moea Brings The Story Of Hawaii To The Shelves Of Target Stores In The State

Moea co-founders Kina Ahsing and Noella Callejo were friends long before they were business partners. “Kina and I have known each other since we were little, little kids,” says Callejo. “We were both born and raised in...

New Brand Barb Is Making Sure Underserved Short-Haired Consumers Are Understood

Sheena Lister, co-founder of Barb, a haircare brand designed to celebrate women and others with short hair, grew up with long, curly hair. “I hated brushing it when I was young,” she says. “Fast forward to my early...

“Nothing Short Of Extraordinary”: A Look At Beauty’s Performance In The Second Quarter

“I am ready to share some exhilarating numbers with you,” said Larissa Jensen, VP and beauty advisor at market research firm The NPD Group, to kick off Beauty Independent’s quarterly snapshot In Conversation webinar...

Founded By A Floral Designer, Cleanse Gourmet Lands Its Botanical Products In Terrain

In 2006, Maggie Rasmussen was working for a LASIK surgeon by day and creating bath products at night. “I actually just started making soaps as a craft, using materials from the craft store,” says the founder of

New E-Tailer Project Byouty Presents Conscious Beauty Brands To Middle Eastern Consumers

Project Byouty founder Amy Wilkinson-Lough was working in the music industry in Dubai when her father received an unexpected cancer diagnosis. “I flew to the U.K. and, like you do when someone you love is really unwell,...

What It Was Like For The Founders Of Selfmade, Mad Rabbit And Cake To Raise Early-Stage Funding

Securing funding can be difficult for brands at any time, but beauty and wellness entrepreneurs that have accomplished it largely agree that the first few dollars are often the most challenging. In the most recent episode of Beauty...

The First Principles Of Sunscreen For Brands That Want To Add It To Their Assortments

Sunscreen increasingly isn’t just a summertime staple—and that’s not the only way the product is changing. During the most recent installment of Beauty Independent’s In Conversation webinar series last Wednesday, sun protection experts shared their thoughts...