Rachel Brown

J.P. Mastey, Who Made Grooming Covetable At Baxter Of California, Is Doing The Same For Natural Deodorant With New Brand Corpus
During his tenure as owner and president of Baxter of California, J.P. Mastey made premium men’s haircare, skincare, shave, body and lifestyle products chic and desirable through modern retro packaging, memorable scents and cutting-edge collaborations with the...

Growing Chain Buff City Soap Takes The Mystery Out Of The Soap-Making Process
Nothing comes between Buff City Soap’s manufacturing and its customers. The 14-unit chain takes soap production out of kitchens and factories, and into stores to peel back the layers of brand bureaucracy separating shoppers from the origins...

The Gathering Shops Provides A Retail Platform For Emerging Brands In A Busy Shopping Center
Even as e-commerce surges, the power of popular mall stores to captivate consumers can’t be beat. For most small brands, though, a prime location in a bustling shopping center is a fantasy. Enter The Gathering Shops,...

Organa Beauty & Wellbeing Creates An Omnichannel Hub For Conscious Consumers In The U.K.
Add another retail concept to the burgeoning British green beauty scene. Organa Beauty & Wellbeing is stepping into the market with an ambitious multilayered business model that’s eventually expected to encompass an e-commerce portal, app, distributorship, pop-ups...

Schmidt’s Naturals Creator Jaime Schmidt Pivots From CPG Entrepreneur To Investor With New Firm Color
Husband and wife Chris Cantino and Jaime Schmidt, co-founder of Schmidt’s Naturals, have formed investment firm Color to fund companies led by women, minorities and other societally-disadvantaged groups, and backed nut butter startup Wild Friends Foods. Color...

Gender-Neutral Essential Oil Brand Happy Spritz Marches Happily Across The U.S. And Canada
Before creating Happy Spritz, husband and wife Michelle and Bram Hutchinson weren’t all that happy. Ascending the corporate ladder in the apparel industry, they battled stress, sleep deprivation and lack of focus. Seeking alternatives to pharmaceutical remedies...

Katey Denno’s Improbable Path To Makeup Artistry, Clean Products And Social Media, And Plans To Change The Beauty Industry’s Future
Social work isn’t the most obvious path to makeup artistry, but Katey Denno isn’t one to make obvious choices. Denno, whose clients were sexual assault survivors and HIV patients before she prepped celebrities the likes of Judith...