Taylor Bryant
Indie Haircare Brand Bounce Curl Has Spent Over $500K Fighting 130,000 Copycats Of Its Viral Brush
Founder Merian Odesho isn’t timid about protecting Bounce Curl’s intellectual property. Since it released the viral Define EdgeLift Brush in 2023, she’s fought to have links to more than 130,000 copycats removed and brought thousands of companies...
Swimwear Brand Elise x Elisia Pivots To Chic Body Care Addressing Common Skin Concerns
Janel Livingstone, founder of swimwear brand Elise x Elisia, is turning her attention to body care with the launch of a new brand by the same name. Having personally dealt with acne and hyperpigmentation, she’s put a...
Inclusive Brands Are Challenging Self-Tanning Stereotypes To Broaden The Market
A new generation of self-tanning brands is challenging the notion that sun-kissed skin is only for the fair. They’re carving space in the category that’s long overlooked darker complexions as self-tanning product usage among Black consumers...
Samreen’s Vanity Rebrands As Citarë To Celebrate South Asian Heritage
At a time when DEI and immigration are under attack, founder and makeup artist Samreen Arshad is doubling down on her South Asian roots in rebranding Samreen’s Vanity as Citarë. “I’m an immigrant with a minority-owned brand,...
“Not Always About The Best Product”: VC McKeever Conwell On What Really Drives CPG Success
If you wanted to get on the radar of investor McKeever Conwell five years ago, all you had to do was slide into his Twitter DMs. Back then, he was fundraising for RareBreed Ventures, a pre-seed and...
Why This Founder Walked Away From Large-Scale Retail Distribution—And What She’d Do Differently
When founder Suzanne Sinatra saw her brand Private Packs for the last time at CVS, she wasn’t disappointed. “I did not think that I would be this happy that we’re leaving retail, but I’m looking forward to...
Harlem Renaissance-Inspired Harlem Perfume Co. Brings Cultural Storytelling to Sephora’s Fragrance Assortment
Harlem Perfume Co., a brand inspired by the Harlem Renaissance that was a member of Sephora’s 2024 Accelerate cohort, is joining the beauty specialty retailer’s fragrance assortment at a strong moment for the category. Sephora is kicking...
