Taylor Bryant

How MSDR Is Building A Community On TikTok Around Moroccan Beauty Rituals And Surf Culture
Ines Fakiri always knew that if she ever started a company it would involve her culture in some capacity. “Whatever I would do or whatever I would create it would have to be Moroccan because I’m from there,...

AI-Driven Wig Customization Company Parfait Receives $5M In Funding
Parfait is gearing up to disrupt the wig category with $5 million in funding. The funding round was led by Upfront Ventures and Serena Ventures, backer of wig and hair extension company Mayvenn. Other participants include...

Ex-Estée Lauder Influencer Marketers Set To Launch Clean Luxury Fragrance Brand Eauso Vert
Launching this June, the fragrance brand Eauso Vert is starting with five fragrances representing a range of feelings and moments in time. “There’s something for everyone,” says co-founder Faye Harris. The fragrance Purple Noon will invite wearers...

“Imperfect Picks” And “Uglies”: Beauty Brands Are Salvaging Damaged And Abandoned Packaging And Products
Every so often, while Delphine Yougurtjian is running her natural body polish company Blue+Lola Organix, mishaps occur. Aluminum packaging may slip through her fingers and get nicked, arrive already dented in the mail or pick up a...

Six Emerging Australian Beauty Brands Making Sustainability Strides
There’s no one-size-fits-all solution to combatting waste created by the beauty industry. Even for beauty editors, it’s hard to distinguish greenwashing from legitimate sustainability strides. What we can try to do is weed out the indie brands and...

Guatemalan Brand Nolé Launches Batana Oil-Packed Shampoo And Conditioner Bars In The US
When Alida Boer visits a new country she likes to suss out what makes it so special: Is it the food? The culture? What do the people living there have that other places don’t? While traveling in La...

How Beacon Award-Winning La Luer Manages To Sell Out Without Spending On Ads
La Luer’s Mira Facial Treatment System sold out twice last year, in April and again on Black Friday. And it wasn’t discounts that convinced customers to clear out the Beacon Award-winning brand’s online stock of the $550...