Brand Report

The Indie Beauty Business Implications Of Federal Tax Cuts
After passage of sweeping $1.5-trillion tax reform legislation in the House and Senate, owners of small businesses are scurrying to their accountants to determine what impacts it will have on their pocketbooks immediately and fortunes long-term. Signed by President...

Carta Is On The Map With Limited-Edition Fragrance Moena 12 | 69
Heather D’Angelo of Carta, perhaps the oddest multihyphenate in the beauty business with a background bridging synth rock, tropical ecology and perfumery, is out to deliver fragrances with a multifaceted purpose: to be exceedingly unique and exclusive while...

The Final Countdown: Over 70 Beauty Brands Chosen As 2017 Best In Show Finalists
For 78 Indie Beauty Expo (IBE) exhibiting brands, the holiday season just got merrier. They were chosen as finalists for the 2017 Best In Show Awards from a cohort of over 200 nominees selected from this year’s...

Fertile Alchemy Founder Brittany Braggs Wants Women To Positively Embrace Reproduction, Even Before They’re Ready For Kids
Brittany Braggs believes women shouldn’t only discuss fertility when they’re having difficulty with it. The Houston-based holistic health coach, Reiki practitioner and doula is putting a positive and preemptive spin on reproduction with her budding brand Fertile Alchemy. The...

Mischo Beauty Enters Its Gilded Age With New Nail Polish Packaging
Kitiya Mischo King has struck gold with her nail polish brand’s makeover. Specifically, that gold is on the ball-shaped caps of Mischo Beauty’s round bottles, one of many details that has elevated the appearance of the eco-luxe line....

Palermo Body’s Jessica Morelli Celebrates The Holidays By Joining Forces With Fellow Founders
Palermo Body founder Jessica Morelli isn’t spending the holidays alone. She’s in the company of fellow entrepreneurs, who she’s teamed up with to create gifts. Morelli assembled three kits — Pure Rituals Kit, Coffee Culture Kit and...