Brands
From Makeup Artist To Podcaster To Product Creator: Cassandra McClure Launches Lash Binder Tool
Professional false eyelash applications look great, but they can cost a pretty penny. At-home applications are affordable, but the results often scream amateur hour. Celebrity makeup artist, Beautycounter educator and Clean Beauty Podcast...
New Brand Tower 28 Gives Consumers With Sensitive Skin The Cool Cosmetics They’ve Been Missing
For Tower 28, being sensitive is cool. The new beauty brand from Amy Liu, a veteran marketer with stops at Smashbox, Kate Somerville and Josie Maran on her resume, is making it OK—even exciting—to acknowledge and address...
Love Always, Liz CBD Attempts To Stand Out From The CBD Crowds With Affordability, Quality And Femininity
Liz Sprinkle doesn’t think women should have to overpay or settle when it comes to CBD products. At her brand Love Always, Liz CBD, quality is king (or should we say queen?)—and its quality comes from high-caliber...
Luxie Beauty Is Taking Part In Coachella With Boxycharm. Will Its Involvement Be Worthwhile?
Darren Naylor is leaving San Jose today to head to the Coachella Valley Music and Arts Festival in the eastern Riverside County city Indio, Calif., for the sixth time. This year, he’s not going for fun, although he...
Dose Of Colors Celebrates Minnie Mouse Collection, Looks Forward To Complexion Product Launch
Dose of Colors founder Anna Petrosian has plenty to celebrate as she nears the sixth anniversary of her cult-favorite cosmetics brand. On the heels of stepping into the big leagues with its Disney collaboration, the makeup artist-turned-entrepreneur...
New Skincare Brand Aethera Offers A Gateway To Cannabis Beauty
CBD is all the rage, but there are consumers afraid to take the plunge. Enter Aethera Beauty, a new line launched on Amazon featuring cannabis sativa, also known as hemp seed oil. It’s beginning with a trio...
